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Primelodge Rotherham, Denby Way - Application for Premises Licence
What is proposed?
NOTICE OF APPLICATION FOR THE GRANT OF A PREMISES LICENCE UNDER THE LICENSING ACT 2003
NOTICE is given that Assar Holding Group Ltd has applied to Rotherham Metropolitan Borough Council for the grant of a Premises Licence in respect of Primelodge Rotherham, Denby Way, Lowton Way, Hellaby Industrial Estate, Rotherham, S66 8RY.
The application seeks consent to allow the sale of alcohol, for consumption on and off the premises, AND the provision regulated entertainment and late night refreshment (all indoors) on Sunday to Thursday between 10am and 1.30am on the day following; and on Friday and Saturday between 10am and 2.30am on the day following.
It is open to any person to make representations to the application. Representations, which can be for or against the application, should be delivered to the Licensing Manager, Riverside House, Main Street, Rotherham, S60 1AE or emailed to
The last date for the receipt of representations is 13th October 2026.
Any person wishing to view the Licensing Register may do so by visiting the Council’s website,
www.rotherham.gov.uk/licensing
It is an offence knowingly or recklessly to make a false statement in connection with an application and on summary conviction would be liable to an unlimited fine.
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